The issue of information security has been exposed for many years, but there has been no effective solution, and news of user information leakage has become commonplace. What's more, bad businesses also sell user information.
According to foreign media reports recently, a man in the United States has found that his home smart TV has been watching him and collecting its information to advertisers. Under anger, the man sued a smart TV producer and demanded compensation of US$5 million. This not only exposes the importance of American citizens to personal privacy, but also exposes the information security issues of smart TVs.
According to CNET News.com on February 9th, Samsung’s latest smart TV has been pushed to the forefront by public opinion because of the disclosure of user’s voice privacy to third parties. Although the privacy provisions provided by Samsung clearly indicate:
Please note that intelligent speech recognition systems can capture your voice, and personal information and other sensitive information are also transmitted to third parties along with the captured data.
However, after such articles were discovered by security researchers, they still caused a stir in the US social network. Samsung quickly revised the relevant regulations and responded.
A Samsung spokesperson said that voice data is generally only a command or search content. At the same time, users can determine whether the voice recognition system is activated by the presence of a microphone icon on the TV screen. As for the third party involved in the privacy policy, Samsung explained that Samsung does not retain voice records or sell it to third parties.
Samsung said, "Samsung pays great attention to the privacy of users. Samsung Smart TV adopts industry-standard information maintenance guidelines, including data encryption. This measure can ensure that users' personal information is not disclosed and will not be unauthorized. The situation is collected or used."
In fact, as early as 2016, LG's smart TV also experienced a similar turmoil. A user using LG smart TV found that his viewing habits information was actually collected, provided that he had turned off the relevant features. Later LG did a related repair, but after a few months it released a revised privacy policy (still in use), which wrote:
In order to be able to get all the services of Smart TV, you must agree to our privacy regulations and let your LG smart TV have more information exchange with our system.
In this way, the consumer’s right to information has not been violated. Only with the permission of the consumer, the voice service will be opened, and in order to get a better service, the transmission of data and the exchange of information are inevitable. It seems that such a tough privacy policy is understandable, but many users have said, "If you do not open the voice, buy a smart TV is useful?", "Do you still feel free to point in their own home?". Users are already paying for language services, but they are not happy to use. Is this really okay?
However, this is only the tip of the iceberg. In addition to recording user information through recordings and cameras, smart TVs also provide more information disclosure possibilities: software tracking, virus access, system vulnerabilities, and so on. Disclose personal privacy and even threaten personal and property safety. This is not an alarmist, but it is the price that smart TVs become as open as smart phones and computers.
In the era of big data, the user's personal identity and spending habits have become various data that can be stored, processed, can be dig deep, and can be integrated and used. When the user information is collected in sufficient detail, the hidden danger of the user is close to the “naked†on the Internet in real life, and the hidden danger is the weak user privacy protection awareness and the lack of relevant policies and regulations.
It has been reported that at present domestic household appliances have only a general standard of GB/T "Intelligent Household Appliances' Intelligent Technology General Principles". The content of the main body is less than five pages, mainly stipulating the "intelligent technology and intelligent characteristics of intelligent household appliances". Testing and evaluation conditions, methods and requirements." Not only is there a lack of content, but also the relatively long-established time, it is difficult to say that there is a restraint and normative effect on the smart home appliance market that is quite "full" now.
At this time can not help but think of the incident that caused Apple's recent hot refusal to open the back door to the FBI. In summary, the United States Department of Justice has collected Apple Computer’s refusal to collect evidence to order Apple to unlock a suspect’s iPhone. Tim Cook, Apple’s chief executive officer, responded in an open letter that the “decryption†method pursued by investigators and judges is equivalent to deploying a “master key†to unlock all Apple’s smart phones. Once the "back door" is opened, it is an opportunity for hackers to invade the user's privacy. As a result, Apple is not present and will not create such a "back door." If this is a marketing strategy, Apple should be given a perfect score.
Security issues have seriously hampered the development of smart TVs, but they cannot give up on the benefits of openness because of the security risks of smart TVs. The world in which all things will eventually be connected is not terrible. Perhaps in the future, it will be as important as knowing how to protect and use personal data. However, prior to this, the company's "doing no evil" and perfecting the law became even more important.
The good news is that many standards relating to smart appliances are in development. Enterprises such as Apple that refuse to open backdoors are constantly working hard for users' information security to gain the trust of consumers. Consumers also need to strengthen their awareness and ability to protect personal information.
It is believed that in the future, the data collection behavior of smart homes, including smart TVs, will be properly regulated so that companies can innovate and consumers can protect their privacy. Of course, this will certainly be a long process that requires repeated weighing of the pros and cons.
According to foreign media reports recently, a man in the United States has found that his home smart TV has been watching him and collecting its information to advertisers. Under anger, the man sued a smart TV producer and demanded compensation of US$5 million. This not only exposes the importance of American citizens to personal privacy, but also exposes the information security issues of smart TVs.
According to the latest data released by Yikang, the penetration rate of smart TV retail volume in 2015 was 72.3%. In the large-size products with 55 inches or more, the penetration rate reached 96.2%. The smart system has basically become the standard for color TVs. Under such a high penetration rate, the privacy and security issues of smart TVs have been repeatedly criticized.
According to CNET News.com on February 9th, Samsung’s latest smart TV has been pushed to the forefront by public opinion because of the disclosure of user’s voice privacy to third parties. Although the privacy provisions provided by Samsung clearly indicate:
Please note that intelligent speech recognition systems can capture your voice, and personal information and other sensitive information are also transmitted to third parties along with the captured data.
However, after such articles were discovered by security researchers, they still caused a stir in the US social network. Samsung quickly revised the relevant regulations and responded.
A Samsung spokesperson said that voice data is generally only a command or search content. At the same time, users can determine whether the voice recognition system is activated by the presence of a microphone icon on the TV screen. As for the third party involved in the privacy policy, Samsung explained that Samsung does not retain voice records or sell it to third parties.
Samsung said, "Samsung pays great attention to the privacy of users. Samsung Smart TV adopts industry-standard information maintenance guidelines, including data encryption. This measure can ensure that users' personal information is not disclosed and will not be unauthorized. The situation is collected or used."
In fact, as early as 2016, LG's smart TV also experienced a similar turmoil. A user using LG smart TV found that his viewing habits information was actually collected, provided that he had turned off the relevant features. Later LG did a related repair, but after a few months it released a revised privacy policy (still in use), which wrote:
In order to be able to get all the services of Smart TV, you must agree to our privacy regulations and let your LG smart TV have more information exchange with our system.
However, this is only the tip of the iceberg. In addition to recording user information through recordings and cameras, smart TVs also provide more information disclosure possibilities: software tracking, virus access, system vulnerabilities, and so on. Disclose personal privacy and even threaten personal and property safety. This is not an alarmist, but it is the price that smart TVs become as open as smart phones and computers.
In the era of big data, the user's personal identity and spending habits have become various data that can be stored, processed, can be dig deep, and can be integrated and used. When the user information is collected in sufficient detail, the hidden danger of the user is close to the “naked†on the Internet in real life, and the hidden danger is the weak user privacy protection awareness and the lack of relevant policies and regulations.
It has been reported that at present domestic household appliances have only a general standard of GB/T "Intelligent Household Appliances' Intelligent Technology General Principles". The content of the main body is less than five pages, mainly stipulating the "intelligent technology and intelligent characteristics of intelligent household appliances". Testing and evaluation conditions, methods and requirements." Not only is there a lack of content, but also the relatively long-established time, it is difficult to say that there is a restraint and normative effect on the smart home appliance market that is quite "full" now.
At this time can not help but think of the incident that caused Apple's recent hot refusal to open the back door to the FBI. In summary, the United States Department of Justice has collected Apple Computer’s refusal to collect evidence to order Apple to unlock a suspect’s iPhone. Tim Cook, Apple’s chief executive officer, responded in an open letter that the “decryption†method pursued by investigators and judges is equivalent to deploying a “master key†to unlock all Apple’s smart phones. Once the "back door" is opened, it is an opportunity for hackers to invade the user's privacy. As a result, Apple is not present and will not create such a "back door." If this is a marketing strategy, Apple should be given a perfect score.
Security issues have seriously hampered the development of smart TVs, but they cannot give up on the benefits of openness because of the security risks of smart TVs. The world in which all things will eventually be connected is not terrible. Perhaps in the future, it will be as important as knowing how to protect and use personal data. However, prior to this, the company's "doing no evil" and perfecting the law became even more important.
The good news is that many standards relating to smart appliances are in development. Enterprises such as Apple that refuse to open backdoors are constantly working hard for users' information security to gain the trust of consumers. Consumers also need to strengthen their awareness and ability to protect personal information.
It is believed that in the future, the data collection behavior of smart homes, including smart TVs, will be properly regulated so that companies can innovate and consumers can protect their privacy. Of course, this will certainly be a long process that requires repeated weighing of the pros and cons.