Lighting fixtures store rabbits to the lighting stores such as tide

In 2011, Beijing Ruifeng International Lighting Port, Wanjia Lights Building Materials City, Tianjin Bohai Jimei Home Shopping Plaza, Nanchang Sunshine Lighting Plaza, Nanchang Xiyingmen Lighting Plaza, Chongqing Lamps Nest and other hypermarkets successively opened. With the continuous expansion of market demand, lighting stores everywhere have mushroomed.

As an important trading platform for both buyers and sellers, in recent years, lighting stores have emerged with the expansion of the lighting market demand. Although there are still large gaps in the management mode, operation level, and other aspects of lighting stores compared with those in other industries, such as department stores and home appliances, the lighting stores have shown a vigorous upward momentum and aggressive learning. spirit. Looking back at 2011, the entire lighting store, both in terms of quantity and management optimization, has shown positive development.

Compared with department stores, furniture, household appliances, and household industries, the lighting industry is relatively young, and there are still significant deficiencies in the management model and high-end talent reserves. With the intensification of competition in recent years, the brand awareness of store operators has gradually become clear, and they are constantly seeking management breakthroughs. According to Rong Gonghua, deputy general manager of Chongqing Oriental Lighting Plaza, they often enhance the management level of the stores through training, assistance from manufacturers, and visits to peers.

Lighting stores everywhere have been springing up

In recent years, with the continuous increase in the demand for lighting lighting market, lighting stores have mushroomed throughout the country. In 2011, Beijing Ruifeng International Lighting Port, Wanjia Lights Building Materials City, Tianjin Bohai Jimei Home Shopping Plaza, Nanchang Sunshine Lighting Plaza, Nanchang Xiyingmen Lighting Plaza, Chongqing Lamps Nest and other hypermarkets successively opened. These new stores have expanded from first-tier cities such as Beijing, Shanghai, and Tianjin to inland cities such as Nanchang and Lanzhou. They are positioned high-end, whether it is in hardware such as scale, grade of decoration, or alumni in software such as branding, management, and service, which are second to none in the local area.

Professional lighting stores expand to the secondary market

After years of precipitation, some professional lighting stores have accumulated sufficient operational management experience and brand influence. As local markets become increasingly saturated, they have chosen to expand into the surrounding secondary markets with huge potential for development as their main development path. Among them, the most prominent representative is Shilihe Lighting City.