OFweek smart home network News Traditional electrical appliance development competition is intensifying, the development and popularization of the Internet of things, is expected to speed up the upgrading of home appliances, driving sales. The smart home under the outlet is also getting hotter and hotter. The concept of smart home has already emerged, but the market is developing slowly. The reason is closely related to the current smart home model.
There are currently three main modes of smart homes:
1. The home appliance companies themselves dominate, develop interfaces, protocols, and connect their own devices, such as Haier's U+.
2. A number of home appliance companies form alliances or associations so that each product can be interconnected. In the recent AWE, six major home brands announced the formation of the alliance.
3, layman software companies provide the underlying core technology, so that home appliance companies use their own technology. Such as Apple, Huawei Hilink and so on.
We analyze each one.
The first type, home appliance companies themselves, this led to the problem is: the user can not buy a household appliance brand barrel products, such as you may buy Gree air conditioners, Haier refrigerators, Skyworth TV and so on.
Second, the problem with the coalition is that each company has its own internal drama and all of them are eager to have more dominance in the coalition. Therefore, it is difficult for the coalition to gain recognition.
The third kind seems to be the best. The layman software company provides a stable core underlying standard technology, and each company makes smart home products based on this. At present, Apple is relying on the strong ecology of IOS. In the IOS system, it has already achieved a better interconnection of smart homes. On the Android side with more user bases, there are Huawei and Xiaomi currently working in this area. We are going to compare and analyze the two.
First of all, the popularity of the Mi family should be even greater. The Xiaomi Mi family model is a new model. Xiaomi invests in start-up smart hardware companies and then connects these ecological chain products through Xiaomi's smart home system. At present, the meter family can be said to be the best domestic smart home. However, the problem is that because the cooperation is mostly a small, brand-name startup company, the user base will not be large, and once the small brand grows, it will want to "fly."
This is followed by Huawei Hilink. Unlike the investment cooperation of Mijia, Huawei is the third model. Using the principle of cooperation and mutual benefit, Huawei itself insists on not launching smart home hardware products. Huawei Hilink provides liteOS, Internet of Things chips, and SKD technology to better interconnect the products of each brand. In fact, there is also a problem here, that is, big brands will always have their own ideas, do not want to rely on others.
The current results of the two are compared.
Mijia's sales of eco products reached 15 billion in 2016, and Mijia APP now has more than 5 million daily active users. Huawei Hilink did not disclose relevant data. On AWE2017, Huawei announced the following results: The cooperation brand exceeded 100+, the product category exceeded 50+, and the number of products exceeded 300+. The number of products has exceeded 300+, but I am weak to ask you know that product is Huawei Hilink smart home products?
Maybe you don't know, yes. So Hilink's problem came, because there was no way to provide uniform promotion and logos. The embarrassing situation that could happen was: I bought a brand A product and bought B brand product B. Both products are Hilink is supported, but in my subconscious I don't have this awareness, so I don't know it and I don't use it. Compared with the Mi family, as long as you buy, because of the previous promotional marketing, you subconsciously will try to see if the two can be interconnected.
Both have their own advantages, Huawei Hilink will undoubtedly have more user bases; while the development of the Mi family, is entirely dependent on peers, can be described as a glory and glory, the current view of the rice family temporarily lead. However, follow-up hyper-run, Huawei Hilink has more potential.
In the new year, Huawei also demonstrated support for smart homes, such as the smart home APP installed on all mobile phones, smart home zone sales for Huawei Mall, and smart home products for Huawei stores.
Individuals saw the downloads of Huawei's Hilink and Mijia APPs in the Huawei application market. The gap between the two was obvious, which was 140,000 and 9.34 million respectively. This is the data of Huawei's application market, and other application markets should be even more needless to say.
In the end, ask the question, do we really need a smart home? If only the home is really fully realized, the taste of the home is still the taste of home? Will there be a lot less warmth and humanistic taste.