The subversive color TV industry always brings people surprises. When LCDs come out, people lament the rapid development of the quality technology; when smart TVs sweep the market, people lament that the changes brought about by the Internet; 4K penetration, People lament that there is no limit to the clarity. The rise and fall of color TV industry can be said to be a technological change.
With the exertion of domestic enterprises in recent years, foreign brands that do not understand “national conditions†have gradually lost ground, domestic TV corners have overtaken, and they have become the main force of the market. At the same time, the replacement of consumer groups is also steadily progressing. In the post-smart TV era, although domestic manufacturers occupied most of the market share, local TV brands lacked core hardware represented by liquid crystal display technology, and high-quality LCD technology was still led by global brands such as Sharp.
The consumption power of contemporary users has been increasing, and the purchase of TVs not only stays on the display devices, but also the technology design of TV products occupies a not small proportion. The exquisite appearance and high-quality image quality technology are the only ways to buy TVs. .
In response to this, on June 6, Sharp introduced the non-border design concept of the new series of despise, similar to no border with Sharp's technology and screen, to provide users with the ultimate viewing experience.
The relationship between Foxconn and Sharp must have been heard. As the world's largest representative factory manufacturer, it has strong industrial production capabilities, and Sharp has more advanced technology accumulated for a century. After the integration of the two sides for nearly a year, it was born. A TV product with an advanced industrial design. As the first masterpiece made by Foxconn after sharpening its appearance in the Chinese market, how does AQUOS Sharp despise the S60? Let's see it together!
Borderless design for ultimate experience
AQUOS Sharp despises the S60 is the first time Sharp has introduced a borderless product and is the most important product this year. Regardless of design, product process, and screen, the sharp process is integrated. Known as the main model positioning this year to pull up the brand.
Users’ demand for television began to change. In addition to the conventional image quality, hardware, and content to meet the viewing requirements, the proportion of demand in design was also gradually increasing. Television is not only an important partner in life and entertainment at home, but also at the same time. The important facades of the living room and bedroom serve.
The journey to pursue beauty has never stopped. The borderless technology is the beauty that modern technology has given to television. Just like the cell phones of earlier years, from bulky to thin, television is also the same, but the difference is that televisions pursue "thinness". There is also a "narrow" represented by a border, both of which are important orientations for the appearance of television.
AQUOS Sharp defies the S60's pursuit of high-end users who are pursuing simple design. As a sincere attempt by Foxconn to create Sharp, the selling points that are thrown are shocking enough – the ultimate in borderless (ultra-narrow frame) design.
(Liquid crystals are intermediate substances between the crystal and the liquid. They have the fluidity of the liquid. It requires a border to limit the outflow, so there is no real borderlessness.)
The frame looks like a thin paper, but it is indeed made from aviation-grade aluminum. It has high strength, good toughness, and light weight, and it can create a more perfect appearance.
Based on Foxconn's powerful industrial production capabilities, the border is 80 seconds polished and 8 times oxygenated and re-oxidized to achieve the effect of “crystal blackâ€. The profiles are manually bent and the edges are rounded and seamless, just like natural.
How narrow is the border of this TV? The answer is 1.6mm. This millimeter-sized unit must have no concept in many people's minds. By comparing with some items, this limit value can be very intuitive.
Contrast items: various cards
The national uniform card thickness is 0.76mm, although the difference between the two thicknesses, but AQUOS Sharp despise the S60's ultra-narrow frame compared with the difference is almost invisible to the naked eye.
Contrast items: fifth set of RMB five-cornered coins
The thickness of the fifth set of RMB pentagonal coins is 1.65mm, which is basically the same as the thickness of TV frames. There is almost no difference between the two. In terms of naked eyes, the five-cornered coins are even thicker.
By comparing with the thickness of two items that are frequently used daily, we can really feel the sharpness of AQUOS Sharp's visual devoid of the borders and bring the super visual shock. The 1.6mm border surpasses the same price competition including Sony and Samsung. Products.
The borderless secret comes from the latest borderless technology - borderless import, which glues the TV middle frame to the GOA Cell through the dispensing technology and finally achieves a borderless effect that is invisible to the naked eye.
Borderlessness is one of the inevitable trends in the development of the future television appearance. This cutting-edge design is full of positive influence on television. Its innovative significance is not only confined to the industrial design revolution of smart terminals. It also brings a powerful visual impact to users. It is less visible in the naked eye and shows a free and unbounded state. The yearning is also in line with the needs of high-end people for pursuing higher quality of life. At the same time, for the modern home layout, the simple technology design concept that comes with the non-rimmed TV enhances the overall specifications of the room and highlights the beauty of the craft.
Not only that, but also the borderless TV has greatly improved people's viewing experience. The extreme reduction of the frame thickness can increase the screen share of the TV. This also means that in the same size TV, AQUOS Sharp despises the S60 to have a larger screen with greater visual impact and stronger presence. The viewing experience will be greatly improved.
Crystal black highlights the beauty of craftsmanship
AQUOS Sharp's defiance of the S60's borderless concept brings an ultimate sensory experience. The extraordinary craftsmanship is breathtaking. Of course, as a TV for high-end people, this is certainly not the only bright spot.
In addition to having a 1.6mm ultra-narrow frame, the TV's thinnest area is only 9.1mm. A thickness of less than one centimeter makes this modern technology feel more appealing to modern home layouts.
Just below the fuselage is Sharp's LOGO and unique "smart mind" breathing light, this brilliant breathing light and the body's overall sense of technology is very harmonious, and echoes UI design, when the TV is turned on, combined with the boot The picture, the breathing light emits a soft glow and full of heart.
AQUOS Sharp despises the S60's speakers with a new split front-stream streamlined bridge design, modern silver background, bringing ample scientific and technological texture. Not only that, the speaker's own decorative lights and TV body sensor lights complement each other.
Supporting this non-rimmed TV is a simple base in bright silver. The foot design looks lighter and can be combined with speakers of the same color. The base is anodized, making it not only feel better but also more wear-resistant.
AQUOS Sharp despise the S60 there is a bright spot behind it, backplane is divided into two parts. The upper half of the pure high-gloss process is especially eye-catching. The invisible terminal design is adopted, no screws and no traces are designed, and there is no color difference with the frame.
The treatment of high light gives the backboard a “crystal black†effect, just like a mirror, and the expression of modernism elements creates a strong spatial spirit and artistic conception of the landscape.
In order to meet the needs of the user community, this TV has many kinds of interfaces, including two USB ports, an SD card slot, three HDMI interfaces, analog / digital signal interfaces.
In these interface areas, there is a cover plate with a size matching, which can be covered when we are not using it, which ensures the simplicity of the TV backplane. It is worth mentioning that the interface area is located on the side of the TV, which is easy to insert and pull.
There is a power switch button on the right side of the interface area. This is the only button on the entire TV set. It is actually a five-way button that integrates functions such as power switch, volume control and channel selection. This innovative key design breaks through the shortcomings of the original key, can greatly avoid the occurrence of misoperation, and the operation is more concise.
AQUOS Sharp despises the S60's collection of fashionable frontier designs with no borders, slim bodies, high-gloss backlights, and breathing lights. From this TV, you can see Foxconn's globally recognized industrial production capabilities and Sharp's centuries-old TV coverage. , The two complement each other to create this perfect work, simple and gorgeous, the heart of artisans.
98% color gamut breakthrough to create the peak of color
In this era of exquisite experience, no matter what the product is, the quality of the experience can determine its value. For television, not only meet the visual needs of users, but also meet the viewing requirements in terms of quality. The combination of the two will create the ultimate experience.
As an aircraft carrier-class enterprise in the television industry, Sharp has not only possessed a super-sensitive design concept, but also made more in terms of picture quality. AQUOS Sharp disregarded S60 Yanmei while possessing a strong picture quality performance. Breakthrough in the color gamut that exceeds the industry's top level.
Through the real shot of the TV test picture, AQUOS Sharp defied the S60 to show amazing color expression capabilities, with a mellow and clear color and a small color gradient that can be clearly displayed on the screen.
For a more intuitive understanding of the color gamut of this TV, the author conducted a professional color gamut test. The color gamut test used a professional Spyder 4 Elite, and the test software used DisplayCAL. Before the test, we restored the TV to the factory settings and warmed up for 1 hour, and reduced the ambient light in the room to minimize the error.
(Because of irresistible factors such as ambient light, the test inevitably has errors. The results are for reference only.)
After a test time of approximately one hour, the final test results showed that AQUOS Sharp disregarded the S60 color gamut area as 143% Rec.709, and the color gamut coverage reached 97.8% Rec.709. This data can be said to have reached the top level in the industry, and the official gamut coverage data is 98%, which is basically consistent with the test results.
Not only that, this TV's ΔE (average color shift) has reached a staggering 0.15, showing a very high degree of color accuracy, usually between 1.6 and 3.2, the human eye has not been able to distinguish the color difference, not to mention the polar Low 0.15.
(ΔE is able to quantify the accuracy of color reproduction as a value that accurately reflects the accuracy of the display's color, so the smaller the number, the better, and the higher the score, the more distorted the color.)
This time AQUOS Sharp defied the S60 using a wide color gamut import technology, richer color display, effectively compensate for the defects caused by low color gamut distortion, color cast, make the color more vivid, greatly improve the user's visual experience. And the color gamut of this product is 15% higher than the original product color gamut, which surpasses those of brands such as Sony and Samsung.
Huang Cai+HDR screen shines
AQUOS Sharp despises the S60 not only has a very high color gamut, but also has absolute strength in the performance of the brightness. It is equipped with its own professional and professional Huang Cai technology. Huang Cai technology is a product of innovative breakthroughs in four-color technology and can perform images. The brightness signal detection and dynamic range reduction processing make the bright part of the picture more brilliant and colorful.
The LCD TVs equipped with “Huang Cai Technology†can realize more realistic glory, richer and fuller color expressiveness, and truly enhance the brightness of bright parts to truly present the unique brilliance of luminous objects.
This TV is to let Huang Cai and HDR join forces to show more detailed picture details, and can more realistically restore the visual effects in the real environment, giving viewers an immersive experience.
TVs with a color-sharing technology can create a deeper black, or a brighter, brighter, brighter, clearer picture, like the picture of a cavern in the test, far or near, bright or dark, all natural.
Not only that, this TV uses the imported Japanese screen, Sharp's top panel is to bring the ultimate 4K Ultra HD performance.
In the various side views of the 4K TV, the lines and text are clearly visible; the color blocks are clear, the color ball diagram can be evenly and softly transitioned; the gray scale is clearly identifiable, and there is no skipping, parallelism, and the screen is of high quality.
Sharp's global top screen, combined with "Huang Cai + HDR" combination boxing, the picture details moving, clear and bright, 98% of the wide color gamut is a sublimation, top quality to show everyone style.
The new split-type front speaker audio-visual balance
AQUOS Sharp dismissed the S60 as a new split front speaker that took into consideration both the shape and sound quality. The speaker design consists of four woofer + a set of treble + midrange horns. Optimize the height of the bass unit to the level of 20W bass with 2.1-channel effects superior movie drum sound ** gun sound and other bass performance is more real and more realistic.
And the novel split speaker design not only highlights the advanced sense and technology sense in the modeling, but also reduces the damage of the speaker vibration to the TV body.
It is also equipped with a well-known Dolby Surround surround sound, high-pitched midrange quasi-bass sinking, including 20W woofer unit, the same small body can also send out big energy.
Listening to the classic audition repertoire Tsai Chin's "River" and He Xuntian's "The Dust Drum", every aspect of the sound played out is handled properly. Each syllable heard becomes more pleasing.
Not only that, the speaker also has YAMAHA AudioEngine and sound field expansion repair technology, not only can enhance the harmony of the bass elements, but also can rebuild the missing broken mid-range elements and high-frequency elements, thereby increasing the perceived depth of the overall performance of the sound quality.
At the same time it also equipped with Dolby Audio and DTS dual decoding, as Blu-ray high-definition audio standard, DTS2.0 + digital out support up to 7.1 channels, high-definition content decoding, TV can directly play high-quality two-channel stereo, create The rich and detailed sound field provides a realistic effect. It's like being in a scene, creating a visual and audio experience.
The latest UI and various entertainment applications
In the Internet age, the balance of television attributes is no longer tilted toward the hardware. Intelligent functions such as software, content, and applications all have a certain proportion. AQUOS Sharp disdains the S60 with its outstanding advantages in appearance and audiovisual. Also made a breakthrough in software.
Different from the past, this Sharp has fully investigated the use of smart TV users in China and the development trend of smart TV UI, and developed a new TaitUI that meets the user habits and UI development trend.
TaitumUI uses the most popular waterfall flow layered desktops, with horizontal and vertical content extensions, and a greater amount of information. Users can use the remote control arrow keys to browse all desktop content for easier operation.
The desktop of this UI can be freely edited and added. We can add some favorite content categories to the desktop to create a personalized and unique interface. There is also a smart function shortcut remote control button, eliminating the need for step-by-step operation, one-click arrival.
As a product of the smart age, TaitumUI can transform user behavior into valuable data and build databases. In the big data analysis, in-depth understanding of user habits, adjust the UI at any time to better meet user needs.
At the same time, in this UI, there are many interesting applications, such as TV and mobile phone wireless transmission screen, picture-in-picture, child mode, reservation message function, Sharp Photo Gallery, TV easy control.
With powerful quad-core CPUs and six-core GPUs, TaitumUI guarantees powerful data processing and computing capabilities. The system is very smooth and smooth. The 5G/2.4G dual-band WIFI brings faster and more stable transmission speed and smoother experience. .
In the entertainment age, TV content occupies a very important proportion. Under the excellent TaitumUI, AQUOS Sharp despises the S60 also has a huge amount of video resources, which includes a high-quality iQiyi VOD service, covering 36 major libraries. Channel, there are 192 elite film sources.
Among them, we can find exciting content that covers movies, TV dramas, variety shows, children, etc., to meet the viewing needs of consumers across all ages.
When we watch movies, TaitumUI also supports the small window viewing mode, not directly into the full screen, browsing content more convenient.
AQUOS Sharp defies the S60 Although it focuses on the appearance and picture quality, it has to be said that it is still excellent in software development. The new TaitumUI is full of intelligence and pinpoints user needs, creating personalized services, and content is more Collaborate with iQI, an outstanding domestic video merchant, to meet the viewing experience of various users.
to sum up:
AQUOS Sharp despise the S60 is the first masterpiece after Foxconn Envision Sharp, this LCD TV will Foxconn's exquisite craft production capacity and Sharp's centuries of sedimentary TV technology demonstrated incisively and vividly.
First of all, from the appearance, the unprecedented 1.6mm frameless design, whether it is the value of the value or the viewing level has absolute advantages, more like a thin body, crystal black high-gloss backplane and other cutting-edge design, Shows unparalleled craftsmanship.
In terms of picture quality, it adopts wide color gamut import technology, color gamut value is up to 98%, color is rich and moving, huangcai technology and high quality HDR make the brightness of the screen clear and bright, combined with Sharp original 4K screen, to create the ultimate picture quality. Experience.
Not only is the picture quality, in sound quality AQUOS Sharp despise the S60 uses a new split front speakers that take into account the shape and sound quality, with a variety of excellent sound technology, such as Dolby surround sound, etc., to create as much as HIFI level The sound effects enhance audiovisual effects and create a double ultimate experience.
And as a smart TV, the newly developed TaitumUI, in line with the habits of the people, waterfall flow layered desktop, personalized desktop management, big data acquisition, to create a good and intelligent operation UI, and have all kinds of fun Application, enjoy smart life.
Finally, in terms of content, AQUOS Sharp despise the S60 also no less, equipped with the iQIYI video, with massive high-quality video content, update faster content, to meet the needs of users of all ages, entertainment life worry-free.
AQUOS Sharp despises the S60, whether it is the appearance, quality, hardware or its high quality UI, rich content, impeccable, as a TV for high-end users, leading edge borderless design must be able to capture a lot of beauty Heart, more high-quality, more content with the body, worthy of Foxconn and Sharp together.
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