2016 is a magnificent year. It is also a year full of opportunities. From LED chips, brackets, raw materials to midstream packaging giants, prices have risen sharply. Obviously, the LED industry will return to rationality and health.
Although the demand for high power grade LEDs for lighting applications is bullish, competition in this area is still intense. As competition intensifies, the average selling price of products may drop significantly. Therefore, LED package manufacturers need new growth points and product upgrades to win the market.
Indeed, as an important part of LED lighting sources, the packaging industry has been in the fast driving and evolution stage of new materials and new processes in recent years.
In the fierce market competition environment, many manufacturers decided to develop new segmentation areas to achieve differentiation with mainstream manufacturers and obtain higher profit margins.
For example, automotive lighting, horticultural lighting, non-visible LEDs, UV LEDs, infrared LEDs, LED modules, etc. have become new applications.
So, where is the future of the packaging factory? Let’s take a look at the representatives of the packaging companies below.
Sima De Marketing Director Zhang Luhua
In general, the development direction of the packaging market will not change much this year, the industry will be more and more concentrated, and the larger and larger pattern will become more apparent.
From a product perspective, 2835 is still the mainstream of the market. All the way indoor packaging products have dominated the market in China, while outdoor packaging products are basically dominated by foreign products. At present, the domestic market share of outdoor packaging products in the country is gradually increasing.
As the main product of Smect, EMC has been expanding since last year, and will continue to expand production in 2017, plans to double capacity. In addition, 2835 products will continue to expand production.
This year, in addition to EMC, Smect will also focus on SMC as a layout, and will increase its investment in large-size EMC products such as 5050 and 7070. Because, in the future, the market needs high-power, high-density light source products.
In addition, CSP will also be part of the layout. At present, we have mature CSP products to market.
Entering 2017, it is expected that the general trend of the price of packaged products will gradually stabilize, and it may also rise steadily. Because raw material prices have risen, labor costs have risen, and corporate competition has gradually returned to rationality.
Regarding the rise in packaging prices, in December of last year, Smax had made a price adjustment. Will this year re-price adjustments, depending on the development of the market.
It is believed that the orders for the entire LED market will be more and more concentrated in 2017, and enterprise integration will continue. Regarding the segmentation area, there are no leading companies at present, and it is expected that each segment will have its own leaders in the next one or two years.
Yang Yanhui, Marketing Director of Zhongke Core Sources
Through recent exchanges with application customers, this year's packaging product trends tend to be integrated, and the light-emitting area is getting smaller and smaller. Because, if the light-emitting area is too large, the overall structural design of the luminaire and the light distribution design are more difficult.
When visiting the design institute, I found that the application of LED products in the road lighting is about 25 meters high. The reason for the communication is that the existing LED lamps are mostly modular, and the shape of the lamps is windward. Too big to have a safety hazard. The actual lighting effect of the luminaire is poor, and the ground illuminance does not meet the design requirements. The reason for the analysis is that the illuminating surface is too large, the central light intensity is insufficient, and the projection distance is insufficient.
In 2017, Zhongke Core Source will focus on high-light lighting, sports lighting and other fields to provide LED lighting solutions with higher light quality, more accurate light distribution and higher central light intensity.
With the rising prices of raw materials such as chips, gold wire, encapsulants, and brackets, as well as the increase in labor costs, the price of packaging will also rise. At present, chip manufacturers are undergoing large-scale expansion and mergers and acquisitions. The chip market will gradually be controlled by several large manufacturers. The same is true for package manufacturers. Slowly, the industry becomes a centralized market, and pricing power is in the hands of several large manufacturers.
Although the price of raw materials is rising, we have not made a price adjustment plan. At present, the price increase of raw materials is not large in the cost of our products, so the impact is not too big.
It is estimated that the 2017 meeting will be an outbreak of roads and landscape lighting, as the road lighting EMC transformation policies of various provinces have been introduced, and the ten cities in the past few years have also entered the replacement cycle, plus the G20 summit Hangzhou night scene. The influence of each tourist city wants to create a lighting tourism market, thereby increasing the market space for outdoor landscape lighting.
Zheng Haibin, Marketing Director of Zhaochi Energy Saving Lighting
The biggest change in the LED packaging market this year is to seek quality change, not to change the volume. I believe the market will be more rational and the future development will be more orderly.
As the key layout product of Zhaochi Energy-saving Lighting, CSP has been officially put into volume this year after a year of market accumulation and precipitation. It has begun to cooperate with some international companies. At the same time, in 2017, Zhaochi Energy-saving Lighting will continue to expand the established CSP structure transfer technology route.
In addition, this year we will also plan product layout and customer structure more reasonably, and also welcome industry professionals to join us to jointly expand the future of LED business.
It is expected that the packaging price will gradually stabilize in the first half of 2017, and orders can be expected. I believe that the LED packaging market will develop steadily this year.
Smart Socket,Tower Socket Products,Three Lay Tower Socket,Eu Type Smart Plug
Yuyao Huijun Electrical Appliance Co., Ltd. , https://www.yyhjdq.com