TCL's performance in the first three quarters has increased dramatically. China Star sales have broken 15 million.

< div class="article-con"> On October 10th, TCL Corporation (000100.SZ) released its 2013 third quarterly earnings forecast and September product sales announcement. The company expects the net profit attributable to the shareholders of the listed company in the first three quarters to be approximately RMB 950 million to RMB 11.5 million, a substantial increase of 95% to 136% from the same period of the previous year (RMB 483.44 million), achieving a total of 1,101,400 liquid crystal glass substrates. , an increase of 146.02%; to achieve LCD TV sales (including commercial displays) of 12.5873 million units, an increase of 16.57%; to achieve mobile phone sales of 3,602,800 units, an increase of 23.51%, of which smart phones grew 136.40% to 9,893,300 units.

During the reporting period, China Star Optoelectronics continued to optimize and enhance its production and operation, cost control, technology research and development, and overall yield, maintained full-scale sales, and achieved a substantial year-on-year increase in operating profit, which was the main driving force for TCL Group’s profit growth. Huaxing Optoelectronics has outstanding performance in production and marketing. From January to September, the number of LCD glass substrates exceeded 1 million, a substantial increase of nearly 1.5 times year-on-year, and the total sales of LCD TV panels and modules reached 15.6102 million, an increase of nearly 2 times year-on-year. Among them, the monthly volume and sales volume of the single month in September hit a record high, reaching 12.5 million and 1.906 million respectively. Although the prices of LCD panels have dropped slightly at present, the company has increased the proportion of large-size products and increased production efficiency through increased production capacity. The company still maintains a high level of profitability.

TCL's communications business continued to improve. From January to September, the total sales volume of mobile phones and smart phone sales both achieved rapid growth, reaching 3,602,800 units and 9,893,300 units, respectively, an increase of 23.51% and 136.40% year-on-year. In September, sales of its products were outstanding. Mobile phone sales increased by 37.56% year-on-year to 5,458,300 units. Smartphone sales exceeded 2 million units for the first time, an increase of 162.37% year-on-year. In the third quarter, the effect of the transformation and upgrade of the communications business emerged. The smartphones were rapidly increased in quantity, the product structure continued to be optimized, the sales unit price and gross profit rate increased significantly, and profitability improved significantly. The new smartphones have obvious advantages in terms of product quality and cost performance. It is expected that the sales volume and benefits of smart phones will continue to grow. Analysts in the industry generally believe that they exceed expectations.

In terms of multimedia, TCL Group's sales of LCD TVs (including commercial displays) from January to September totaled 128.637 million units, a year-on-year increase of 16.57%. Among them, in the third quarter, sales of products rebounded rapidly. In September, sales of single-month products exceeded 2 million units, and sales in the domestic market reached 109.07 million units. The sales volume of overseas market products continued to increase with the strengthening of the international competitiveness of the company's brand, achieving 891,600 units, a year-on-year increase of 26.33%. With the recovery of market demand, the management of the company expects that the business situation in the fourth quarter will improve. In addition, the company focused on product structure optimization. From January to September, sales of smart and 3D TVs reached 1,782,000 units and 1,910,700 units respectively, an increase of 145.39% and 47.50% respectively year-on-year. The company also released TCL iQiyi TV + TV + on September 3, which was sought after by the market. In the first month of shipment, it achieved shipments of 22,000 units, and the highest volume of shipments of the first-generation Internet TV products was recorded. According to forecasts, TCL iQiyi TV + TV is expected to produce more than 40,000 units by the end of October, which may become TCL's new performance growth driver.

The household appliances business grew steadily and market share continued to increase. From January to September, the overall sales volume of TCL Appliances Group maintained a good momentum of growth. Sales volume of air conditioners, refrigerators, and washing machines was 3.92 million units, 969,100 units, and 863,300 units, representing a year-on-year increase of 30.83%. , 20.05% and 29.50%, faster than the industry average growth rate.