In the process of transition from landscape lighting to functional lighting, although LED applications are still controversial, the wheels of mainstream development will not stagnate.
In terms of outdoor lighting, road lighting (street lights, tunnel lights), station lighting (metro stations, underground parking lots) are becoming battlefields for many manufacturers. Compared to outdoor lighting, indoor lighting is a bigger cake. Since 2010, it is not difficult to find that some LED lighting manufacturers have quietly entered the field of indoor lighting, including many well-known foreign manufacturers such as Toshiba and Sharp.
Undoubtedly, the indoor lighting market has a lot of space, but the company has to successfully enter the indoor lighting market. Where is the road? Mr. Ren Yuanhui, honorary chairman of the Interior Lighting Professional Committee of the China Lighting Society, admitted his opinion in the interview with the author: stairwell lighting Lamps should be a subdivision of semiconductor lighting (LED) products that are the easiest alternative to traditional indoor lighting.
Mr. Ren Yuanhui believes that the promotion of the semiconductor lighting industry requires a gradual process, because the technology is constantly evolving, the industry is growing, and should be gradually promoted in the dynamic development. The revolution has always started from the most backward places, so promotion should start from the easiest and most prominent point of LED lighting.
First of all, from the market point of view, domestic stairwell lighting has a market share of at least 150 million yuan. If enterprises can seize the opportunity and quickly cut in, using energy-saving LED lights instead of low-efficiency incandescent lamps, they will take the first step in the social marketing of LEDs into indoor lighting, and also find a living space for enterprises. Stairwell lighting seems to be inconspicuous, but the market space and the establishment of the brand should not be underestimated.
Secondly, from a technical point of view, LED lights are more suitable for the lighting requirements of “starting fast and frequency switchingâ€, and also comply with the relevant regulations of the national “Architectural Lighting Design Standardsâ€. At present, relevant departments are also considering to write LED lights and energy-saving lamps side by side. Use ranks. If the manufacturer can incorporate humanized innovations in the design of the luminaire, such as the combination of lighting and floor display, it is believed that it will be recognized by more users.
In addition, from the perspective of energy saving and saving, we may wish to calculate: 7-watt LED lamp sells 200 yuan, lamp life is 20,000 hours, 3000 hours per year, 6.5 years available, and an average of 30 bulbs per year. money. The initial cost of using incandescent lamps is 6 yuan. If the life expectancy is 3000 hours, the cost of paying for the bulbs is 6 yuan per year. From the perspective of electricity expenses, 40 watts of incandescent lamps use 120 kWh per year, and 7 watts of LED lamps use 21 kWh. Electricity, electricity price per dollar. The initial cost of electricity and electricity, incandescent lamps need to pay 126 yuan a year, LED lights 51 yuan a year. This is only a theoretical calculation. If you want to impress the purchaser, you still have to design a market-acceptable promotion model that is the most reliable.
Of course, the above is only one statement. Whether it is feasible or not, it requires manufacturers to conduct rigorous market research and analysis. In short, there is a market for demand, don't underestimate the application around, and it is also true gold.
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