2016 will be a year of full-scale 4K HDR TV. This technology challenges the extreme light and shadow expression after the TV has improved the resolution, color gamut, and dynamic resolution. As a pioneer in the audio and video industry, Sony naturally will not lack HDR lineup. Sony's 16-year 4K HDR TV, just released globally at CES, has come to China, with SONY STORE's Beijing Oriental Plaza, Shanghai Huaihai Middle Road, Guangzhou Taikoo Hui and Chengdu Raffles Store will present you with the most comprehensive product lineup to show you the ultimate quality expression of 4K HDR close to the real environment contrast and color.
In the new camp of the first half of 16 years, there were three 4K HDR series, the X9400D/X9300D/X8500D, of which the flagship 75X9400D was not yet available, while the 55/65-inch X9300D and 55/65/75-inch X8500D were already on the market. The selling price was 14999 yuan and 8999 yuan respectively. The picture shows the 4K HDR TV X9300D.
From Sony TV's new product in 16 years, we can see some of the design elements of Sony TV in the past, such as simple and pure lines, slim body and wall hanging. According to our understanding, the frame of X9300D is made of aluminum alloy material, and the central high-gloss decorative frame increases the stereo vision of the whole machine, which is also an extremely test of the manufacturing process of the metal frame.
Although the X9300D inherits the ultra-thin design of the X9000C, it can be further improved at the image quality level, thanks to the powerful computing capabilities of the 4K image processing chip, including the 4K sharp image processing engine, Terricolor display technology, Sophisticated light control Sony exclusive quality optimization contributed. Of course, the biggest innovation in new products in 16 years is the backlight technology. The new elite dynamic backlighting system is a unique version of the X9300D that can restore the real world view.
In the past, we used TVs that used side-entry backlights. The side of the fuselage had an LED backlight. Its light was spread through the light guide plate to the entire TV panel, and then the light was released to our eyes through the deflection control of the liquid crystal. In addition, there is a more detailed design of the direct type backlight design, behind the LCD panel is a large number of matrix LED backlight components, so this design can be more detailed control of the backlight output in some areas. This backlight structure can easily reach hundreds of backlight partitions, but the biggest problem is the cost is difficult to control, if you want to achieve HDR brightness of 1000 nits, equipped with direct backlighting will never compromise on the price of the TV.
The elite Sony dynamic backlight system can be regarded as an optimized design of the side-entry backlight, which has up to 4 backlight bars, and the light guide plate is also a double-layer design. This kind of collocation allows the LED backlight to be used for certain areas or regions. Relatively independent backlight output, the partition design close to the direct-type backlight has higher peak brightness, and the simplest side-entry structure with backlight control has no equivalent.
This picture is a demonstration of ordinary TV broadcast ordinary film sources and HDR TV broadcast HDR film sources. It can clearly see the highlight of the right HDR TV is brighter, and the details of the dark part are more abundant than ordinary TV. The left side of the ordinary TV is to control the dark field and pull down the overall brightness output, so the light box advertising and road lighting are dimmed as a whole, and carefully watch you will find that the color is also a little gray, not enough saturated permeability.
In order to make a real comparison, the figure above is the X8500D with 16 years of mainstream positioning, and the bottom is with 15 X8000C. It can be seen that the X8000C without HDR technology is brighter overall, and the yellow van should be In the shadow of the backlight, however, the overall brightness is not significantly different from the surrounding. In addition, when you look at the paint of two red cars, the color of the X8500D will be more saturated. The chrome plating of the JEEP car will also make the X8500D more delicate.
After reading the technical introduction, we will present some of the appearance details of the X9300D. The newly designed base can best reflect the elements of simple geometric lines. Compared with the 15-year product style, the ultra-large area aluminum alloy drawing base of the TV will significantly enhance the overall Luxurious texture.
This picture is the X8500D's appearance details, is still a high-gloss trim design in the middle of the aluminum frame, in addition, in the wall, the new 16 more than the X9000C more close to the wall, according to official data, TV from the wall only 36.7mm.
The picture shows the Sony 65X8500D TV, aluminum frame, metal base design.
The picture shows the Sony X8500D frame details
Sony X8500D base details, brushed panel texture is very delicate, as well as the Sony TV's iconic breathing lamp design.