Apple iPad 2 will make Android tablet makers more difficult

Apple announced the iPad 2 tablet. The iPad 2 is lighter and thinner, with faster chips, more powerful graphics chips, and front and rear cameras. WiFi Edition iPad 2 with 16GB storage is priced at $499.

Insiders pointed out that this is not good news for Android tablet makers. Executives of Motorola Mobile, Samsung, and RIM are also aware of the iPad 2's impact on their business, but they are powerless.

The Motorola Xoom is the first tablet running Android 3.0, similar in size to the iPad. Xoom configuration dual-core chip, front and rear camera, HDMI output port, slightly heavier than iPad, iPad 2, 3G version of Xoom priced at $ 799. Motorola Mobile has said that it will choose to launch models that only support WiFi connection, but has not officially announced the product. It is reported that Xoom can be upgraded to 4G.

At least Xoom is already on the market. Many tablet PCs, such as the HP TouchPad and the BlackBerry PlayBook, that will be heated by the media will take several months to market. It is not yet clear what advantages they have over iPad 2.

Competition is a good thing. However, since the iPad has been sold for nearly a year, Apple's marketing machine is operating at full capacity. Even if other products are similar to Apple products in terms of specifications and functions, they will still have trouble if they do not have a big advantage in price. At present, Apple is the leader in the tablet PC market.

The tablet market is not the PC market. In the PC market, Windows still dominates, and other PC makers can adopt low-cost strategies to weaken Apple's advantage. Apple is a leader in the tablet market and can obtain lower prices when purchasing components, which makes it difficult for other companies to compete on price.

The tablet market is also different from the smart phone market. In the smartphone market, it is very important to choose a mobile operator partner. Android phones with excellent features and design have become a strong competitor for the iPhone. BlackBerry is also very powerful. Some users like virtual keyboards, and users also like physical keyboards.

In fact, the current tablet market has more similarities with the MP3 player market. Apple iPod has occupied a considerable market. Although innovation has introduced excellent products, it is not Apple's competitor in price and market. Microsoft's Zune is also overwhelmed by the iPod.

Android Tablet PC manufacturers should be how to deal with? They need to persist and cannot give up. They need to make their products more affordable and unique than the iPad. They can't just rely on Android 3.0 and the Android ecosystem. Unfortunately, the stereotyped Android tablets marketed this year are good for Apple because it makes consumers at a loss and does not know which Android tablet to buy, making the iPad 2 a safe choice.

The strategy of Android tablet manufacturers should be different from that of Apple, which means that the size is smaller and the price is lower. The Nook Color, which sells for $249, is probably the best-selling Android tablet. The 7-inch tablet market has huge business opportunities. If a thin, well-designed, high-performance product is introduced and the price of a model that supports only a WiFi connection remains around $299, the vendor will be successful.

Of course, success is not entirely dependent on these factors, but also depends on whether the company can obtain a reasonable profit. Android tablet makers should launch such products as soon as possible, otherwise Apple may be the first to introduce such products iPad Mini.

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